Comcast Spectacor

  • Group Sales Manager - First Ontario Centre

    Location CA-ON-Hamilton
    Job ID
    Spectra - Venue Management
    Location Name
    Spectra VM - First Ontario Centre & Hamilton Place
    Sales and Marketing
    Regular Full-Time
  • Overview

    The Sales Manager will ensure the sales team at the facility meets all individual and departmental sales goals.   This position is responsible for the overall tasks related to Sales for the facility and will also lead all sales personnel in establishing goals, procedures and daily duties.


    This position is based at Core Entertainment. Core Entertainment is the engine that drives events to FirstOntario Centre, FirstOntario Concert Hall and The Studio. Airy concert venue showcasing big-name performers, plus plays, dance & the Hamilton Philharmonic. Reaching fans across Southwestern Ontario, we have something for everyone whether you enjoy, sports, concerts, family shows or theatre. Core Entertainment is powered by Spectra Venue Management. You can learn more about our venue here:


    Spectra, an industry leader in sports, entertainment and venue management, is dedicated to recruiting and developing individuals with the skills, experience, desire, and values to contribute to the continued growth and success of our organization.  Together, with our 250+ sports & entertainment venue partners, we transform events into experiences! These experiences create excitement, turn heads, and make memories.  Come Join Us!  You can learn more about Spectra at


    • Responsible for managing all aspects of the sales, marketing and solicitation of new business opportunities for selected family shows, sporting events, concerts and other events offering Group Sales and all dinner and pre-show packaging.
    • Responsible for contributing to the continued development and creation of new revenue streams for the Group Sales Department at Budweiser Gardens.
    • Manage all aspects of the Group Sales department’s event campaigns including letters of agreement, sales plans, collateral creation, website, salesforce campaigns, outbound and inbound call management, seat holds, settlement and day of event execution.
    • Liaise and negotiate with promoters on all aspects of Group Sales for events utilizing our venue services.
    • Responsible for prospecting for new business and managing and developing an existing client base of accounts. This involves utilizing Salesforce and conducting an aggressive outbound and in person sales campaign throughout the year.
    • Creation and management of dinner/pre-event packages and events within events to provide quality products and services and maximize revenue generating opportunities.
    • Manage ticketing for dinner packages, pre-event packages and group orders for Budweiser Gardens events.
    • Manage in conjunction with VP of Group Sales the development and implementation of the revenue and expense budget for the Group Sales department at Budweiser Gardens.
    • Annually create and implement a proactive summer project plan that supports our company goals to create new revenue streams, maximize the customer experience and streamline operations
    • Manage weekly sales reports
    • Manage Group Sales pages on the website
    • Responsible for recruiting and leading interns
    • Manage all aspects of departmental customer service
    • Event day responsibilities as required to include evenings and weekends
    • Work seamlessly with other departments participating in venue initiatives
    • Perform other duties and responsibilities as assigned


    • Bachelor’s Degree from an accredited college or university with major coursework in business management, sports management, business administration or another related field
    • 3+years of sales and event experience, preferably in sports/entertainment
    • Excellent communication and problem-solving skills
    • Strong leadership, organizational and computer skills required
    • Ability to travel as required, car owner
    • Willingness to work the hours necessary to meet sales goals (evenings and weekends)
    • Photoshop, Microsoft Office suite (excel, word, PowerPoint)





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